Call it the great leap forward.
Call it the Information Revolution. Call it the turning of the Millenium or the dawning of the Information Age. Call it whatever you want.
This much is certain. The transition to the Internet economy is causing serious rumbles throughout society. There's a level of innovation and activity in American business unmatched since the nineteen forties.
A look at recent developments.
In the Information age many companies are starting to rethink the ways in which they reach out to consumers.
One obvious lesson - markets in the information economy are exceptionally volitile.
New entrants in an industry can catch up with a leader in months (sometimes even in weeks) if they take advantage of the net's power as a distribution and marketing tool.
The best way to crack a market quickly and sabotage the competition?
Offer to give away your product to consumers for nothing
Like every other industry at the turn of the Mellinium, the publishing industry faces radical change.
New media has the advantage
There's certainly no shortage of new business models on the table these days. It seems as though people are willing to try almost anything.
The only constant?
It's a good idea to leave yourself a margin for error. Just ask Seattle's Microworkz
When old school corporations like General Motors decide to commit to the Net you know the rest of the pack can't be far behind.
GM's recent announcement that suppliers would have to deal with the company through the Detroit auto maker's web portal has telling implications for the economy
Unisysis gets burned
The ease with which the web distributes software and other copyrighted material is having a profound impact on Intellectual property rights.
Some companies are going with the flow - realizing that wider distribution can increase business.
Several have tried to put their foot down - with unexpected results
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